Design, Implementation, Promotion and Marketing of Accessible Tourism Itineraries
Deadline:
22 October 2013
Objectives:
- To foster adaptation of tourism products and services to the needs of people with special access needs
- To promote equal opportunity and social inclusion of people with special access needs
- To improve skills and training with relation to accessibility in the tourism supply chain
- To help mainstreaming accessibility in all segments of the tourism supply chain, while at the same time creating a seamless chain of accessibility in tourism
- To promote, market and disseminate best practices in accessible tourism
- To provide adequate support and guidance to SMEs
- To enhance the quality and diversify the offer of accessible tourism experiences in Europe
- New partnerships and better cooperation amongst local authorities/relevant tourism authorities and agencies, tourism operators, in particular SMEs, training providers and disability stakeholders
- A stronger focus on accessibility in local tourism development agendas and strategies
- Creation of a "critical mass" of accessible destinations, attractions, sites and tourism-related services, as mainstream products providing quality and value-for-money
- Better trained staff, better skills, higher satisfaction levels form travellers and a more positive image of the destinations concerned, thus boosting the overall image of Europe as a tourism destination
- Attracting more tourists, and maintaining viable tourism flows in the low-season.
- Positive returns for businesses, especially SMEs and micro-SMEs
Maximum EU Contribution per project : € 125.000
For further information, contact us
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